Natural History Museum Deliverables

The Project Challenge

The project goal was to choose a museum and redesign its logo, and creating deliverables to put the new logo on as well.

My Approach

I focused on the Natural History Museum of Los Angeles County, aiming to create a more visually engaging identity beyond its original text-based logo. I explored multiple logo concepts while maintaining the museum’s color palette. I also designed a promotional poster based on a current exhibit and developed layouts for website redesign in Adobe Illustrator, using other museum sites as references for layout and user experience.